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Take vital decisions while at drupa 2016

Now it’s time for drupa 2016, the world’s largest printing fair and a conclusive platform for the printing fraternities from all over the world. Again, this eleven-day expo returns to Dusseldorf after an interval of four years, bringing the latest innovations in machines, materials and technologies with a special focus on green, 3D and functional printings. K Nandakumar, former VP-technical, The New Indian Express and founder of Vibes Academy, suggests some vital tips every trade visitor must keep in mind while choosing products at the mega expo.

As the door to drupa 2016 opens from May 31 - June 10 at Dusseldorf Fairgrounds in Germany, a footfall of more than 300,000 trade visitors are expected from all over the globe. Anticipating the phenomenal range of offers and availabilities in terms of equipments, services and technologies, vital decisions must be made on your needs to meet specific requirements. Remember, the enterprise that hastens and makes wrong choices in its capital investments based on short-term profits and succumbing to shrewd marketing gimmicks, stands to suffer in the long run.

Right decisions decide the future


K Nandakumar
Let us briefly explore a critical investment guideline if you are on the lookout for most appropriate printing-press equipment at drupa 2016. The first and foremost element in your selection process must be a consideration based on technical factors, not on short term commercial convenience.

Nothing is free in this commercial world: either you pay now or end up paying later. However, financial considerations are inevitable. Our focus must not be based on offered price alone, but more so on optimum and high ‘return on investment (ROI)’ and the earliest ‘payback period’ potentials. While buying a machine we need to consider the ‘possession cost’ rather than invoiced price alone.

Here, we mention ‘possession cost’ as the total money involved by way of capital and all other running costs spread over the qualitative life span of the equipment. The components of the possession cost can be divided into: cost of procurement; cost of spares and inventories; cost of service; cost of maintenance; staff cost; quality loss cost; cost of wastes; and resale value.

Procurement cost: This constitutes the basic cost of machines, cost of inevitable auxiliaries, cost of optional features, packing cost, insurance, transport and cost of erecting and commissioning. We should not have the temptation to overpack the machines with fanciful features, but choose diligently only the essentials. Features that are not required now but can be retrofitted later can wait.

Cost of spares and inventories: Projections are to be made for the cost involved in procurement and inventory-building of the most essential as well as the spares’ needs against anticipated wear and tear.

Service cost: Post-guarantee services of vendors are invariably very high. The fine lines in the terms and conditions of your contracts need to be clearly understood. Understanding vendor’s interpretations of the words ‘Guarantee and Warrantee’ will avoid any dispute later on.

Maintenance cost: Maintenance is a series of planned activities that ensure continuation of productivity and qualitative performance capability of machines.

The entire anticipated cost to fulfil an effective maintenance plan is the cost of maintenance. It is prudent to fully know your vendor’s manufacturing capability and even details of his component suppliers as material quality and workmanship of manufacturers decide this cost.

Staff cost: The extent of automation, ease of operation, ease of maintainability, ease of make-ready protocol and the machines’ capability to remain truthful to the settings decide the manpower requirement of any particular machine. More labour not only costs more but also results in human related issues. Hence this cost component plays a decisive role in decision making.

Cost of quality loss: This author, in his article titled Cost of Quality Failure in the last issue, narrated this very topic at length. However, for your immediate reference, this cost is a hidden cost and difficult to comprehend. More than the cost involved, the quality loss is detrimental to the very survival of enterprises. Any purchase decision taken without considering this aspect of the machinery will prove to be fatal.

Cost of wastes: The costs of all consumptions in excess of the optimum recommended needs are wastes. This includes cost of spares, consumables, oil, manpower, power and unsalable products generated by equipments beyond the benchmark. A waste, besides being an important cost factor, constitutes severe environmental threat and hence needs to be given due attention.

Resale value: As technology is fast changing, the need to replace obsolete models are frequent, therefore resale value becomes an important decision point. The bottom line is that a direct ratio between the sum of all these costs projected to be incurred for a specific period and the anticipated production during the same time span will give you cost per unit production. This number has to play an important role in your decision making for investing on any machine.

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