Sustainability to be an
integral part of upcoming drupa
The special show ‘Sustainability’ will be taking place as a cooperative event of the
Media Mundo initiative and Messe Düsseldorf as part of drupa 2012, focusing on
the sustainable development of the entire industry.
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With the motto ‘one world – one drupa’, the leading international trade fair for the print and media industry drupa 2012 is to take place in Düsseldorf during May 03-16, exhibiting all the highlights of the international technology leaders. The important future-relevant subject of sustainability cannot be missing. So, under the title of ‘Media Mundo at drupa, a special exhibit on sustainability is planned, with whose implementation the industry initiative Media Mundo has been entrusted as a cooperation partner. On about 200 sq m of exhibition space, visitor information, live discussions and exciting presentations from experts and industry players will be offered over the two weeks of the trade fair. All this will be framed by an alternating themed exhibit, at which countless partners of the Media Mundo initiative, leading companies and organisations will inform and inspire. Special attention will be given to dialogue and participation. The range of themes includes all of the relevant aspects of sustainability of the printing and paper industries: Sustainable forestry and paper; energy efficiency and climatic change; Recycling and material efficiency; Process optimisation and sustainable corporate management; Sustainable product design; and Print as a social medium.
“The sustainable production of media is not just a sign of responsible behaviour. It is both a future model and an innovation in equal measure. For this reason, it is important to us that the subject field of sustainability is an integral part of drupa 2012,” explains Manuel Mataré, director of drupa 2012. “The fundamental concept, which binds a themed exhibit of suppliers of outstanding products and services with a pioneering series of events, makes it possible to present one of the most important and future-focussed issues of the media industry authentically and diversely,” added Rüdiger Maaß, managing director of f:mp. and co-initiator of the industry initiative, Media Mundo.
The most important current trends and highlights will also be documented by the 4th Media Mundo congress on sustainable media production, which, as the leading congress on the issue of sustainability, will be held in Düsseldorf before drupa on March 20-21, 2012. Media Mundo is an innovative trend and future forum on the theme of climate protection and sustainability as part of media production, which was initiated by Fachverband Medienproduktioner e.V. (f:mp.). On the Media Mundo advisory board, important environmental associations as well as representatives from economy and politics are committed to the concerns of actual sustainable production of printed media.
drupa 12 again with custom made tours for ten current themes For those visitors who would like to familiarize themselves more with the latest themes and products of drupa 2012, the Highlights Tours are just the right thing. Organised by a German trade publication, the guided tours will cover ten current industry themes and lead the visitors to the relevant exhibitors during the tour. For the upcoming show, these themes include: Creation and production – design, image editing and production control; Workflow systems – web and print: Perfect cross medial production; Offset print – economic production through automation; Value added printing – more value on all aspects of printing; Green printing – ecologically efficient production; Growth market digital printing – printing and post-printing; Large format printing & advertising technology – where printing sets the stage; Printing post-production & logistics – The variety of possibilities after printing; Packaging and label production – new process solutions and applications; and Functional print products – the new dimension of printing. These guided tours will comprise of upto ten participants at the fee of Euro 45.
“drupa offers the unique opportunity to get to know the international leaders in technology, their products and services first hand. However, based on this large range on offer, it is sometimes difficult for the visitors to find an overview of their particular areas of interest. This is where the Highlights Tours will offer a unique benefit: Information in a fast and compact form,” says Manuel Mataré, director of drupa 2012, explaining the special added value of the Highlights Tours.
