The Hindu media campaign against coronavirus marketing

As the campaign of The Hindu reads “If you really feel the urge to milk something, kindly go find a cow,” at the time when most marketers are trying to make the best of the coronavirus crisis. With campaigns talking about how their offerings might help fight the situation, newspapers like The Hindu have taken a strong stand to not spread the word. The newspaper has run a bold message on their front page, talking about how marketers shouldn’t milk the situation.