USA Today tests bilingual content in English and Spanish

USA Today has geared up to make deeper connections with Spanish-speaking readers by launching a new series in English and Spanish. The project, called Hecho en USA, will tell stories about the lives of Spanish-speaking Americans. Cristina Silva, National Enterprise Editor of USA Today, mentioned that the project will aim to publish a baseline of two long form reported pieces each month, which will cover topics including Latinos being the only growing demographic of students going to college. Content for the series will be published in English in print and in both Spanish and English online.

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