‘Written by Journalists’ ad by The Hindu echoes its core identity
One of the oldest bastions in the news media landscape of India, The Hindu stands for its independent journalism and creative, revolting and influencing contents for more than a century. This year, it celebrated its 147th Anniversary on September 20. On the occasion, a brand campaign titled ‘Written by Journalists’, was launched reasserting the newspaper’s core identity as a journalist-led institution in an era dominated by algorithms, AI, and influencer content.










