Circulations of daily newspapers in India receive 2.77 percent jump this year

According to the latest figure from the Audit Bureau of Circulations (ABC), print newspapers in India have gained a new jump at the rate of 2.77 percent for the period from January to June this year. A statement from the circulation audit organisation, the latest figure emphasise that readers these days continue to rely on the medium.

Despite the fact that digital media platform is rapidly expanding and gaining popularity among readers of all age groups, the latest figure from ABC indicates that the ongoing significance of the value of print newspapers is still intake among readers. It clearly emphasises that readers continue to trust physical newspapers for credible, verified, and in-depth information.

The latest ABC figures show that the circulation of daily newspapers in India has seen a significant growth of 2.77 percent between January and June in 2025 when compared with the previous six-month period of July to December in 2024,

According to ABC’s certified circulation figures for the January-June audit period, in a statement, it was mentioned that the average qualifying sales of daily newspapers stood at 29,744,148 copies between January and June this year, as compared to 28,941,876 copies in the previous period, which was July to December 2024.

It further added that this marks an increase of 2.77 percent or 802,272 copies, reflecting a healthy upward trend for the print media industry.

After all, it added that the rise in circulation of physical daily newspapers in India is signaling a strong performance for print, reinforcing its status as a powerful medium for both news consumption and advertising engagement.

ABC is a not-for-profit voluntary organization with members comprising publishers, advertisers and advertising agencies. It certifies the circulation figures of publications that are its members. Initiated in 1948, ABC operates not only in India but also in different parts of the world. Until 1948, the concept of circulation audit was yet to be made in India and the publishers had no means to verify the actual circulation number of publications that they used for advertising and had to depend more on their own judgment.

When publishers in India found it difficult to convince advertisers of the relative values of their publication for the purpose of advertising, it is with this background that eminent representatives of the advertising profession and publishing industry came together to establish an organisation which could serve the common interest. Since then, the benefit of ABC certificates of circulation have been availed by advertisers, advertising agencies, publishers and organisations connected with print media advertising. (Source & Courtesy: The Indian Express)