The New York Times likely to spin off sports into standalone digital subscription business
The New York Times may make its sports-related content available to readers on a standalone subscription basis, as the company looks to expand on its legacy offerings. The logic is that a sports-centric subscription package would provide a boost to the company’s growing digital subscription business. It has been strategised to help the newspaper to retain its top writers. Since no newspaper in the US has a larger print circulation, so if there is a print publication with the potential to spin-off its sports section into a successful digital media business, it is The New York Times having some of the industry’s most well-respected journalists on staff. But the newspaper would likely need to rethink its strategy if the plan is to pull the hardcore New York sports fan.